Your Freelance Writing Clients HATE THIS in Your Copy - Here's The Fix
Stop and pause before you start writing your next downloadable, guide, or ebook for your content marketing clients as a freelance writer. So many of these writing jobs go awry because freelance writers fail to ask certain questions on client calls, understand the project scope and go ahead anyways, don't get more details about audience and goals, and write more than they're asked to, filled with fluff, then try to charge clients for the word count gap.
This week's video is going over how you can write much better and more effective downloadables, guides, and ebooks, understand the difference between these content marketing jobs, why you need an actual scope to write high-quality content, why you need to understand not only if the piece is for generating downloads, subscribers, leads, and sales BUT also what the next action is, and why you need to keep design and graphics in mind as you write to create content that shines while delivering results.
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